There is a new future of shopping emerging, and as a brand owner, you must understand how digitalization will affect your packaging’s visibility offline as well as online – in the Omni channel world. Use our five tips on how to use packaging to your advantage for Omni channel success.
In a traditional, physical brick-and-mortar store, packaging is very important as a shopping navigator. The primary aim of packaging is to protect the content, but a secondary, and probably equally important, aim is for the packaging to act as an interface between the brand and the shopper – it is a medium for communication. It influences the overall impact of the brand. As shopping turns increasingly towards online sales channels, brand managers must also take this new digital world into consideration when choosing new packaging solutions.
This white paper has been compiled to give the reader a short introduction to the Omni channel world and its impact on packaging and packaging design. Discussion points and focus areas are shared to help you get your packaging strategy right.
White Paper Complete the form to download
Ecolean Insights
This is part of Ecolean Insights. Guiding you deeper into consumer trends, category development opportunities and how you can utilize your Ecolean packaging to set up your brand image and product portfolio for the future.
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We need your consent to process your personal data
To handle your enquiry as sent to us through this Enquiry form, Ecolean Aktiebolag (”Ecolean”) needs your consent to process your personal data. Ecolean is the controller of the processing of your personal data and will do so in accordance with applicable law.
Your integrity is important to us at Ecolean and we strive to ensure that your personal data is processed safely. The information below is in abridged form, for full information see our Privacy Policy.
Which personal data do we process and what do we use it for?
We collect your name, title/position, company, country, e-mail, telephone and message when you send us an enquiry. We do this to be able to:
answer your enquiry,
register you as a contact person in our register,
add you as a subscriber to our newsletter,
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For a complete description on how we use your personal data, please see our Privacy Policy.
Please note that we only require your name and e-mail to contact you. All other data in the form is optional. By filling in the other fields and check the box below you consent to the processing of all submitted data in the form.
Who has access to the personal data?
We will forward your contact details and message to the contact person within the Ecolean group whom is most suitable to help you based on market awareness and knowledge. This may lead to that your personal data is sent to a country outside the EU or the EEA. For information on how we handle such a transfer, please see our Privacy Policy.
for How long do we save your personal data?
We will process your personal data until your consent is withdrawn. You can do so by using the contact details below.
Your rights
You have a right to be informed of and gain access to your personal data that we process. Also, you have the right to demand rectification of incorrect personal data, and request that we delete specific or all of your personal data processed. You can also, at any time, withdraw your consent by contacting us on the e-mail address below. However, please note that Ecolean cannot delete your personal data if there are legal requirements for further processing. See more about this in Ecolean’s Privacy Policy.
You are entitled to, at any time, contact Ecolean or Integritetsskyddsmyndigheten (the former Swedish Data Protection Authority) to raise complaints regarding Ecolean’s processing of your personal data.
Contact information
If you have any questions or find anything unclear in this consent form, please contact us via info@ecolean.se.
We need your consent to process your personal data
To handle your enquiry as sent to us through this Enquiry form, Ecolean Aktiebolag (”Ecolean”) needs your consent to process your personal data. Ecolean is the controller of the processing of your personal data and will do so in accordance with applicable law.
Your integrity is important to us at Ecolean and we strive to ensure that your personal data is processed safely. The information below is in abridged form, for full information see our Privacy Policy.
Which personal data do we process and what do we use it for?
We collect your name, title/position, company, country, e-mail, telephone and message when you send us an enquiry. We do this to be able to:
answer your enquiry,
register you as a contact person in our register,
add you as a subscriber to our newsletter,
invite you to events, and
send market surveys to improve our service.
For a complete description on how we use your personal data, please see our Privacy Policy.
Please note that we only require your name and e-mail to contact you. All other data in the form is optional. By filling in the other fields and check the box below you consent to the processing of all submitted data in the form.
Who has access to the personal data?
We will forward your contact details and message to the contact person within the Ecolean group whom is most suitable to help you based on market awareness and knowledge. This may lead to that your personal data is sent to a country outside the EU or the EEA. For information on how we handle such a transfer, please see our Privacy Policy.
for How long do we save your personal data?
We will process your personal data until your consent is withdrawn. You can do so by using the contact details below.
Your rights
You have a right to be informed of and gain access to your personal data that we process. Also, you have the right to demand rectification of incorrect personal data, and request that we delete specific or all of your personal data processed. You can also, at any time, withdraw your consent by contacting us on the e-mail address below. However, please note that Ecolean cannot delete your personal data if there are legal requirements for further processing. See more about this in Ecolean’s Privacy Policy.
You are entitled to, at any time, contact Ecolean or Integritetsskyddsmyndigheten (the former Swedish Data Protection Authority) to raise complaints regarding Ecolean’s processing of your personal data.
Contact information
If you have any questions or find anything unclear in this consent form, please contact us via info@ecolean.se.