Packaging in the omni channel world | Shopper Marketing Insights by Ecolean

Packaging in the omni channel world

05 28 2020

Packaging in the omni channel world

There is a new future of shopping emerging, and as a brand owner, you must understand how digitalization will affect your packaging’s visibility offline as well as online – in the Omni channel world. Use our five tips on how to use packaging to your advantage for Omni channel success.

This white paper has been compiled to give the reader a short introduction to the Omni channel world and its impact on packaging and packaging design. Discussion points and focus areas are shared to help you get your packaging strategy right.

White Paper
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Shopper marketing insights by ecolean

Shopper Marketing Insights by Ecolean provides interesting shopper insights from the FMCG world with focus on why packaging is an essential marketing tool and how brands and retailers can reach the ever-evolving shopper.

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